Hashtags: Turning Twitter into a Valuable Tool for Small Businesses

If you’ve involved in marketing for a small business or nonprofit, you’re undoubtedly familiar with the buzz around Twitter. Tech savvy social networking aficionados sing endless praises about the microblogging site, and cite case study after case study about how Twitter is changing the way businesses communicate with potential clients. Meanwhile, sceptics shrug and dismiss [...]

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Twitter Apps for Business: Overview of software to make your life easier

In a recent article, Mashable reviewed and compared 19 popular Twitter desktop applications. The reviews are informative, but mainly focus on how these applications can benefit individuals who tweet, not businesses. Does this mean that the Twitter apps best suited for individual users are the ones best suited for businesses or organizations? Not necessarily. If [...]

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Nonprofit Technology Conference: Cool Stuff

In case you haven’t heard, the NTC, put on by the amazing folks at the Nonprofit Technology Network (NTEN) was a raging success. With over 30% growth in attendence over last year, the organizers had to reorganize the space a couple times to be able to accommodate as many as possible. So what made it [...]

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